About this role

📋 Description Own GTM strategy and launches for priority products. Lead cross-functional launches with Product, BD, DevRel, Comms, Legal, Compliance. Run marketing operations: planning, cadence, and processes. Manage a PMM team (up to 2) and own key workstreams. Shape Base's global events strategy and activations. Define launch metrics and report on adoption, pipeline, and partner impact. 🎯 Requirements 8+ years in product marketing or GTM with leadership and measurable outcomes.

End-to-end GTM launches from strategy to execution with results. Experience running marketing ops and/or events at scale. Strong writing and storytelling for developer and builder audiences. Fluency with on-chain products (payments, stablecoins, custody). Uses generative AI responsibly to improve outputs and efficiency. 🎁 Benefits Equity and bonus eligibility. Medical, dental, and vision benefits. Remote-first culture with quarterly in-person surges.

Equal Opportunity Employer; accommodations available.

Source listing: empllo_remote