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Growth Marketing Manager

About this role

To expand awareness and access to behavioral health services, the full-time remote Growth Marketing Manager will develop and manage digital marketing campaigns, drive B2C and B2B marketing initiatives, and lead a marketing team to achieve organizational growth. Key Responsibilities: Develop and manage digital marketing campaigns across various platforms, optimizing performance and lead generation Create and execute marketing strategies targeting prospective clients and referral partners to enhance brand awareness and trust Analyze marketing data to identify trends and opportunities, supporting both B2C and B2B initiatives Required Qualifications: Bachelor's degree in Marketing, Communications, Business, or a related field 4+ years of experience in growth marketing or digital performance marketing, preferably in healthcare or telehealth Proven experience in developing and executing B2C and B2B marketing strategies Experience with Google Analytics, Google Ads, and marketing automation platforms Demonstrated leadership experience in managing marketing teams and referral networks

Source listing: virtualvocations_main