About this role

Executing and optimizing global ABM programs, the full-time remote Senior Marketing Specialist will manage multi-channel campaigns, collaborate with sales and field marketing, and mentor team members to drive engagement and pipeline impact across priority accounts. Key responsibilities Execute multi-channel ABM campaigns aligned to priority accounts and growth objectives Design and run personalized ABM programs using digital, content, and paid tactics Monitor account-level engagement and optimize campaigns based on performance data Required qualifications Strong experience in B2B demand generation or account-based marketing Hands-on experience with ABM platforms, CRM, and marketing automation tools Solid understanding of B2B buying groups and complex sales cycles Data-driven mindset with experience interpreting performance insights Comfortable operating at both strategic and tactical levels

Source listing: virtualvocations_main