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Content Marketing Manager (German-speaking Market)

Vienna

About this role

ABOUT THE ROLE This is a high-ownership content role at a fast-growing AI SaaS company targeting SMEs in the German-speaking market. You'll define and execute the brand voice across the entire customer journey — from paid ads and landing pages to organic social and influencer partnerships — playing a central part in how the product is discovered, understood, and trusted. WHAT YOU'LL DO - Own the end-to-end content marketing strategy for the German-speaking market.

- Manage and write website and landing page copy tailored to German-speaking audiences. - Write conversion-focused copy for paid marketing channels. - Script ad creatives for YouTube and Paid Social platforms. - Develop and execute organic content strategies across social platforms. - Collaborate with creators, customers, and influencers to produce authentic content. - Run A/B tests and leverage performance insights to continuously improve messaging.

- Contribute to product positioning and go-to-market messaging. WHAT WE'RE LOOKING FOR - 4+ years of experience in Content Marketing, Copywriting, or Growth Marketing. - Native German speaker with outstanding written marketing skills; fluent English for cross-functional collaboration. - Solid background in B2B SaaS or a fast-growing software environment. - Strong grasp of performance marketing and conversion-focused copywriting.

- Hands-on experience with A/B testing and data-driven messaging optimisation. - Experience scripting ad creatives for YouTube and Paid Social. - Proven ability to build and execute organic social content strategies. - Experience collaborating with creators and influencers to generate authentic content. - Analytical mindset with a genuine enthusiasm for experimentation. - Bonus: experience marketing AI products, voice technology, or conducting user research for marketing insights.

COMPENSATION & BENEFITS Salary range: €65,000 – €85,000 annually. Visa sponsorship is not available for this role. LOCATION On-site in Vienna, Austria.

Source listing: ashby_clera