EU remote
Founder's Associate (GTM/Sales)
About this role
ABOUT THE ROLE This is a frontline GTM role at an early-stage AI B2B SaaS startup, working directly alongside the CEO to bring the product to the right customers. You'll own outbound sales from end to end — campaigns, discovery calls, and pipeline — and your work will directly shape how the company scales. WHAT YOU'LL DO - Craft and run outbound campaigns via email, LinkedIn, and phone to generate qualified leads and book discovery calls.
- Lead and participate in discovery calls, qualify high-potential prospects, and guide them into the trial experience. - Set up and manage shared communication channels with prospects throughout the sales process. - Explore and test new growth channels, taking full ownership of experiments and results. - Track every stage of the pipeline and continuously iterate to improve conversion rates. - Leverage AI tools extensively across all responsibilities and help make internal processes AI-native.
WHAT WE'RE LOOKING FOR - 2+ years of experience in sales, business development, or GTM roles with hands-on outbound execution. - Native-level fluency in German is required. - Demonstrated experience crafting outbound campaigns and leading discovery calls through to pipeline progression. - Hands-on experience with CRM platforms and accurate pipeline tracking and reporting. - Experience developing and executing GTM strategy in a startup environment.
- A track record of measurable, quantifiable results from past roles or side projects. - Comfortable using AI tools (e.g. LLMs) to automate or enhance sales workflows and outreach. - Thrives in small, high-accountability teams and takes strong ownership of their work. - Experience in early-stage startups with lean teams is a strong plus. LOCATION On-site in Munich, Germany. Candidates must be based in Munich or willing to relocate.
Visa sponsorship is not available.
Source listing: ashby_clera