About this role

Our client, Growe, is a leading business advisory and services group in iGaming and Entertainment. Сreators of strategies that work and solutions that scale. Combining strategic vision with hands-on expertise, Growe helps businesses navigate the fast-evolving industry, seize new opportunities, enter new markets, and achieve sustainable growth. Perfect for those who aim to: Lead the VIP brand strategy for the LATAM region, setting the tone of voice, positioning, and overall creative direction; Build impactful and localized brand experiences, from gifting to communications, that reflect user preferences, cultural nuances, and seasonal trends; Collaborate closely with the VIP Event Manager to craft exclusive, personalized event concepts that surprise and delight VIP users; Work alongside CRM, design, and social media teams to ensure a cohesive and compelling brand presence across all customer touchpoints; Propose and execute influencer and ambassador partnerships tailored to key LATAM markets; Monitor and analyze market trends, competitor activity, and shifting user behavior to inform strategy and refine initiatives; Deliver post-campaign reports and event recaps with performance metrics, user insights, and future recommendations; Maintain brand quality and consistency across all activations, from visual assets to gifting execution and user communications; Coordinate with legal, procurement, finance, and external agencies to ensure smooth and timely project delivery.

Experience you’ll need to bring: Experience in Brand Marketing, Brand Management, or VIP Marketing, preferably within the iGaming or entertainment sectors; A deep understanding of LATAM markets; Proven success in developing and launching creative campaigns or VIP-focused brand experiences; Strong project management and cross-functional collaboration skills; Comfort working with performance metrics, budgets, and light Excel reporting; Advanced English proficiency and/or Portuguese fluency.

It's a perfect match if you have those personal features: Strategic thinker with a pulse on branding, customer psychology, and cultural relevance in LATAM; Creative, resourceful, and confident in pitching and pushing new ideas; Organized and detail-oriented, able to see projects through from concept to execution; Proactive and independent, you take ownership and move ideas forward without waiting for direction; Highly collaborative, you thrive working across departments and geographies; Comfortable managing KPIs, timelines, and budgets in a fast-paced environment.

Our clients offer competitive benefits to support your professional and personal growth, including: Health & Wellness Focus; Global Medical Coverage; Growth Opportunities; Benefits Programs (compensation for the gym/stomatology/psychological service & etc.); Performance-Driven Rewards; Dynamic Work Environment. Apply, and let your growth journey begin.

Source listing: greenhouse_growetalents